Interpret your results effortlessly with highly intuitive dashboards that give you the flexibility to configure your view. Translate survey findings from any persepctive and compare results across tests or versus our norms.

Powerful analytics dashboards

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Make decisions confidently with the benefit of survey sampling that is unparalleled on breadth, depth and quality. All respondents are identity-verified so you know you can trust your results.

Unmatched survey sample


Take advantage of flexible service options that allow you to tap into expertise at any time, on any project. Access Kantar specialists in your market who know your industry and deliver on your agile market research.

Global expertise and support

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“Kantar’s Marketplace is super quick, easy to use and very intuitive. Even in its lowest cost solution it delivers so much more for your money than competitors.” 

Heineken logo

"The platform is really intuitive, and I was really impressed with how easy and fast it was to set up a test. I was able to set up a multi-cell test on a Friday and by Monday we were already having conversations with the Marketing team and agency about results."

What brands are saying about Kantar Marketplace

Get powerful insights using a market research tool that flexes with your needs

Findings from Kantar’s 2021 Global Advertiser Survey

Data strategies for brand growth

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Analytics dashboard

© Kantar Group and Affiliates 2021

Download the report for more insights.


Why choose Kantar Marketplace?

Join a range of organisations benefiting from 
our media monitoring and analysis service

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Concept testing results on computer screen

Test advertising, vet innovation concepts, optimise media placements and more with automated solutions. 

Consumer insight results dashboard

Save time on custom research with easy access to syndicated brand, consumer and market insights.

Online consumer survey results on computer

Create simple consumer feedback surveys, with access to quality respondents, that are fast and easy to execute.

Draw upon powerful insights using a market research tool that flexes with your needs

We’re helping advertisers find the solutions to better activate in-house data sets at speed and scale in ways that work for them.

We create value by helping advertisers and their partners unleash their advertising planning and creative strategies – creating a data spine to generate actionable insights.

We empower clients to successfully manage and protect their reputations. 

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Accelerate performance

Our APIs deliver better data accessibility and easier data connectivity. Tailored TGI data packages are ingested into your own systems, enabling you to focus on the data that matters most. 

With Kantar you benefit from speed to insights to:

Unlock the power of your first-party data

Easily enrich your first-party data with selections of TGI data that build up a rich, multi-category view of your consumers.

Remove data blind spots

Get actionable insights on your competitors’ brand advertising strategies with workflow optimisation that can be achieved by using the data in a way that suits you.